The dealership experience should be simple and straightforward. That's why each of our vehicles features a True Price.
This means that the prices we show are:
- Based on the selling price of identical vehicles in our community.
- Accurate and in line with what you've likely researched.
- A great way to eliminate the time-consuming, back-and-forth negotiation process.
Best of all, each True Price puts you in the driver's seat, so you can be confident doing business with our dealership.
BMW of Fairfax in Fairfax, VA wants to thank you for choosing us! We are proud to be a Sonic Automotive Premier Dealership, and it is our mission to create an experience that will keep you coming back. Whether you are shopping for a new or pre-owned vehicle, interested in finance and insurance products, in for parts and service, or in need of collision repair, we know you will be pleased with our level of service and professionalism. Sonic Automotive is one of the largest automobile retailers in the United States, and as a leader in the industry, we strive to make our company the best place to work and shop. When visiting BMW of Fairfax you will also see that our entire inventory comes with our True Price. This means you will find our pricing to be accurate and in line with other similar vehicles you have already researched in the area. Our True Price eliminates negotiations and puts the focus on finding you the vehicle of your dreams. All Sonic Automotive Premier Dealerships strive to provide you the price you want and the knowledge you need at a dealership you can trust. We look forward to seeing you soon at BMW of Fairfax.