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BMW of Fairfax's automotive expertise is a product of our sustained interest in industry trends and characteristics. We are privileged to share the latest news, promotions and events with you and hope the information will enhance your shopping experience. As you know, there are many new cars from which to choose, and we believe an informed customer is the best customer

Dow Jones Names BMW the Greenest Automaker in the world!

Dow Jones Names BMW the Greenest Automaker According to Autoblog, for the fifth consecutive year, the BMW Group  has been named by Dow Jones as the leader in its industry, making it the world's most sustainable automobile manufacturer. The BMW Group is the only company in the automobile industry to have been listed in this important sustainability index family every year since it was established in 1999. The Board of Management of the BMW Group declared sustainability one of the company's core strategic principles back in 2000. At the BMW Group corporate sustainability is firmly entrenched throughout the entire value chain: from the development of fuel-saving and alternative vehicle concepts through clean production processes to green recycling practices. The BMW Group also accepts responsibility for its roughly 100,000 employees and is involved in social projects outside of its plants. Proposals are measured against the corporate goal of sustainability. At the highest management level a Sustainability Board was established in summer 2009. This board, which comprises the entire Board of Management, determines the strategic alignment for sustainability issues.
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EPA Recognizes BMW Manufacturing Among Nation?s Leading Users of On-Site Green Power

BMW Ranks 7th out of 20 Green Power Partners 

Recently, the Environmental Protection Agency (EPA) ranked the top 20 on-site green power producers. They represent those entities generating and consuming the most green power on-site within EPA's Green Power Partnership. BMW Manufacturing ranked number 7.

 More details: http://www.epa.gov/greenpower/toplists/top20onsite.htm

 The EPA's Green Power Partnership recognized these partners for generating the most green electricity on-site. To qualify as an EPA Green Power Partner, the user must be harnessing and deploying green power - solar, wind, geothermal, biomass, biogas and/or low-impact hydropower - at their facility rather than at central power plants.

 BMW Manufacturing has received this distinction, in large part, due to the ongoing Landfill Gas to Energy program which began in late 2002. For over 6 years, BMW has collected methane gas from the nearby Palmetto Landfill and transported it through a 9.5 mile pipeline to the Plant's energy center where it provides energy to over 60% of the 2.5 million square foot plant. 

   "EPA commends our leading partners for their continued commitment to protecting the environment by using green power," said Kathleen Hogan, Director of the Climate Protection Partnerships Division at EPA. "By supporting green power, BMW Manufacturing is reducing its greenhouse gas emissions, supporting clean energy technologies, and contributing to a clean energy future."

 Recently, BMW announced a $12 million investment to add 2 new, highly efficient gas turbine generators capable of producing 11,000 kilowatts (kW) of electricity. These two new co-generation turbines will replace four older, less-efficient turbines. The new turbines have the capability to increase electrical output from 14% up to almost 30% of the plant's current electrical demand.

 "BMW's landfill gas program has greatly contributed to our ongoing commitment to sustainability," explained Josef Kerscher, President of BMW Manufacturing. "Using methane gas to provide energy for our plant has saved BMW an annual average savings of $5 million in energy costs."

 With the addition of the new turbines, the Landfill Gas project will return an additional average annual cost savings to BMW of up to $2 million and reduce carbon dioxide emissions by approximately 92,000 tons per year or the equivalent to the benefit of planting over 23,000 acres of trees annually or 30 times the size of New York's Central Park.

 BMW Manufacturing is completing a $750 million expansion to add 300,000 square feet to their Paint Shop and construct a new 1.2 million square foot Assembly plant. Many new technologies throughout the new construction support BMW's sharp focus on energy savings, including:

  • Installation of a new paint conveyer system technology that reduces overall water consumption in the Paint Shop by 50%.
  • A new concept for air ventilation that will save an estimated 31% of energy when compared to using a conventional ventilation system.
  • A new Integrated Paint Process that will reduce the paint shop's waste by nearly 80%.
In addition, BMW Manufacturing recycles over 83% of all waste streams and uses Solar energy to power the a trash compactor in the company's main cafeteria. Use of the solar-powered trash compactor dramatically reduces the frequency of trash collection, reducing fuel cost and exhaust fumes. This solar-powered trash compactor is the first in use at an automotive plant in the United States.

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POWER, EFFICIENCY MERGE IN BMW's DIESEL X5

Looking at the fuel-economy numbers of 19 miles per gallon city and 26 mpg highway, you'd say "Big whoop -- get that on other sedans."

But here's the gee-whiz part: The BMW X5 xDrive 35d is no midsize sedan. It's a 5,200-pound full-size sport-utility vehicle. The X5 carries seven passengers and has the power to smack down any V-8 on the road -- yet it gets midsize-car fuel economy.

Diesels generate gobs of torque, and torque -- not horsepower -- is the force that accelerates you away from a stoplight. That's why every long-haul truck has a diesel.

But the X5 xDrive 35d's diesel is no truck engine; it idles just a little more audibly than a gasoline engine, but the X5's engine bay and cabin are so artfully encapsulated, you never hear a thing from inside.

The other reason big rigs use diesel is because it's 25 percent to 30 percent more efficient than gasoline engines. That's how the X5 xDrive 35d (aka "the X5") manages the giddyup of a V-8 with the economy of a six-cylinder. Torque this momentous is an incredible empowerment: Tip into the throttle at 80 and the diesel-motivated X5 leaps forward like it's been struck by Thor's hammer. The diesel six-cylinder generates 425 foot-pounds of torque, compared with the X5's 4.8-liter gasoline V-8 that produces 350 footpounds of torque.

Better still, the window-sticker EPA numbers are conservative. The X5's economy readout typically showed 30 mpg or more as it cruised like a locomotive at 80 mph. (The X5 V-8 gets 14 and 19 mpg, respectively).

Inside the X5, you'll conjure images of a private jet. Four of us soared along the interstate for 90 minutes with barely a whisper of the air moving past the windows. The diesel labors so effortlessly that it felt as though the X5 weren't touching the ground. We were swallowed by the lush-leathered comfort seats ($1,200) and the surprisingly supple suspension. Thankfully, this X5 rides on sensibly sized 18-inch tires, absorbing all but the most horrid road warts.

You might remember car diesels as smelly, noxious things, but your memory wouldn't be serving you well. Today's diesel is packed with advanced new technology that simultaneously quiets, cleans and produces all that torque.

One problem -- until now -- has been that diesels produce an excess of oxides of nitrogen (NOx) emissions, the stuff that helps causesmog. The most important new addition is a system that injects urea fluid into the exhaust stream, enabling the X5's special catalysts to scrub the NOx so clean that even California regulators can't complain, thus enabling BMW to sell the X5 in all 50 states.

This is such a magnificent transportation object that I hate to bring up that I didn't like the turbo lag. Because diesels use turbochargers, you get turbo "lag," a brief moment it takes the turbocharger to begin its job. In the X5, you prepare to pull into traffic, squeeze the right pedal and - for an uncomfortable half-second - nothing happens. The 2 1/2 tons of luxury SUV just sit there.

Then, barely before you realize all is not as you'd like it to be, the turbos awaken, and the X5 leaps like an attacking Doberman. Still, I think BMW engineers could calibrate the X5's throttle to better deal with the turbo-lag phenomenon.

The 2009 BMW diesel X5 starts at $51,200 ($65,000-plus on our tester's bottom line). But I'll say this: Diesel is the real deal, particularly for large, heavy vehicles like the X5. The X5 already was a fine SUV, but that formidable new diesel engine is what makes the xDrive 35d worth its price.

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EASYCARE NAMED MOTOR TREND BEST BUY

MOTOR TREND® names EasyCareTM
as RECOMMENDED BEST BUY
LOS ANGELES, CA (October 30, 2008) ? MOTOR TREND®
(www.motortrend.com), the leading automotive authority and a publication of Source Interlink Media, LLC, a subsidiary of media and marketing services company Source Interlink Companies, Inc (NASDAQ: SORC), announced today that EasyCare™ benefits   www.easycare.com) have been named a ?MOTOR TREND Recommended Best Buy?.

To be eligible for this distinction, a brand must pass a MOTOR TREND evaluation process including site visits, references, a financial review, and an assessment of the brand?s delivery of the overall customer experience.

?Our first exposure to EasyCare came soon after we started surveying the market looking for those products and services that would meet our standards. One of the nation?s most successful dealer groups, Sonic Automotive, recommended them as ?the best in the industry,? which piqued our interest,? said Sean Holzman,
President of Source Interlink Media?s Enterprises division.
?And then it seemed that the more we looked into the valuable products and services that EasyCare offers its customers, the more dealers and consumers we found who echoed this same sentiment.?

EasyCare has assembled a full suite of benefits specifically designed to ?enhance the consumer?s overall buying and ownership experience? which fits in perfectly with the MOTOR TREND program. This is by design: EasyCare regularly researches the driving public to help uncover opportunities to address consumers? vehicle-related challenges in innovative ways. The following EasyCare benefits have been awarded the ?MOTOR TREND Recommended Best Buy? designation:
? EasyCare™ Vehicle Service Contracts (Mechanical Repair and Convenience Coverage)
? EasyCare™ DriverCare (Coverage for Leased Cars)
? EasyCare™ GAP (Guaranteed Asset Protection)
? EasyCare™ Dent Repair (Paintless Dent Removal Coverage)
? EasyCare™ KeyCare (Key and Key Fob Replacement Coverage)
? EasyCare™ Personal Assistant (24/7 Personal Concierge Service)

Automotive Industry research clearly shows that consumer satisfaction and continued dealership patronage is closely tied to an individual?s shopping/buying and service department experiences at their dealership. EasyCare has developed a proprietary process: ?The Advantage,? which when integrated
into the Franchised Dealership has been proven to create a significantly improved buying and ownership experience for the consumer.

EasyCare Chief Executive Officer Larry Dorfman remarks, ?When we partner with a dealership our commitment is to improve their overall dealership to consumer relationship. We help each of our dealers focus on creating their own unique marketplace advantage, and then partner with them to train their entire
organization to deliver their advantage in customer-preferred ways. Our goal is to help our partner dealers create positive relationships with the drivers in their community before, during, and after the vehicle sale.?

Holzman adds, ?We?re particularly excited about naming
EasyCare?s benefits as a ?MOTOR TREND Recommended Best Buy? because their business philosophy lines up with our own. We?re both committed to addressing and building the reputation of the automotive industry; we genuinely believe that a consumer can focus on enjoying driving their vehicle, knowing that their service needs are being cared for.?

About EasyCare™, an Automobile Protection Corporation brand
Founded in 1984, Automobile Protection Corporation ? APCO is the leading independent provider of automotive benefits specifically created to enhance a consumer?s vehicle buying and ownership experience in ways that create long-term bonds between the consumer and their dealership. APCO?s benefits are provided under the EasyCare brand as well as on behalf of some of the most preeminent manufacturers in the automotive industry. With over 1.8 million contracts currently in force, APCO has paid over $1.9 Billion in claims, approximately $200 Million of which was in the last 12 months. Please visit www.easycare.com.

About MOTOR TREND and Source Interlink
MOTOR TREND magazine, a publication of Source Interlink Media, LLC, was founded in 1949 and has a circulation of 1.1 million and a total readership of 7.1 million. Internationally recognized as one of the leading brands in automotive publishing, MOTOR TREND comprises Motor Trend Magazine; the award winning
website motortrend.com; Motor Trend Radio; Truck Trend; Motor Trend International Auto Shows; Motor Trend en Espanol; and the renowned Motor Trend Car, Sport/Utility and Truck of the Year Awards program.

Source Interlink Companies, Inc. (NASDAQ: SORC), a $2.2 Billion media and marketing services company operating in 25 states, is a leading U.S. distributor of home entertainment products and services and one of the largest publishers of magazines and online content for enthusiast audiences. Source Interlink Media, LLC publishes over 75 magazines and 90 related web
sites. Source Interlink Distribution services tens of thousands of retail store locations throughout North America distributing DVDs, music CDs, magazines, video games, books, and related items. In addition to distributing over 5,900 distinct magazine titles annually, the Company maintains the largest in-stock catalog of CDs and DVDs in the U.S. -- a combined total of more
than 260,000 titles. Supply chain relationships include consumer goods advertisers, subscribers, movie studios, record labels, magazine and newspaper publishers, confectionery companies and manufacturers of general merchandise.

# # #

For a complete copy of this press release,
please visit www.sourceinterlink.com
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DIESEL BMWs NOW AVAILABLE!

2009 BMW 335d             2009 BMW X5 XDrive 35d


Benefits of Diesel:
  • Superb Fuel Economy in all driving situations
  • Great Power and Torque
  • Longer engine life
  • New diesels are quieter than gas engines
  • More friendly to our environment
  • Higher resale value
  • Tax Benefit

Finally we get what the Germans have been benefiting from. We are now accepting orders for the Diesel 3 series and the BMW X5. Both models start production in November, and will begin arriving at our showroom mid December.                                                                                                                                                              

The new BMW Advanced Diesels with BluePerformance include the emission technology that helped BMW win the prestigious ?2008 World Green Car of the Year? award.

The US 335d and X5 xDrive35d will in fact be the cleanest diesel vehicles available in the world, all while providing best in class performance and fuel consumption.

Both cars feature the award winning 3.0-liter sequential twin-turbo inline-six cylinder diesel engine, which delivers an impressive 265 hp and 425 lb-ft of torque. Accelerating from 0-60 mph in 5.8 seconds. The incredible efficiency provides a highway range on both vehicles of over 580 miles.

The 335d boasts a best in class EPA fuel economy of 23/36 or more MPG (city/hwy)! This makes it the most fuel efficient BMW ever sold in the US, and also gives it the highest ever EPA MPG rating of any 6 cylinder vehicle ever offered in the US (gas or diesel). The best part about it, is the you do not have to drive it a certain way or below 60 mph in order to achieve this kind of fuel economy.

The BMW X5 xDrive35d achieves an EPA rating of 19/26 or more MPG (city/hwy) and accelerates from 0?60 in 6.5 seconds, making it the fastest, most efficient Diesel SUV available in the US.

Both Diesel models will qualify for the IRS Alternative Motor Vehicle Tax Credit. The details of the Tax Credit, along with pricing will be announced at later time.

For more information, or to place your order, please contact BMW of Fairfax.
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FUTURE VEHICLES


Catch a glimpse of the latest Ultimate Driving Machines   scheduled to join the BMW family.
Pre-order yours today at BMW of Fairfax.   
new_7-series
The All-New 7 Series Sedan
The undeniable power of a 400-hp   V8 pulses under an all-new exterior shell, while enhanced navigational   technology and an all-new supple leather option bring premium comfort to the   interior. Meet the all-new 7 Series Sedan. Built upon four generations of   high-end vehicle design, it is unquestionably the authority on luxury.
The New 3 Series Sedan
It's not easy to improve the best.   But then, we've never really been too worried about what's easy. Drawing on over   32 years of high-performance power and sleek design, the latest model is indeed   the most advanced 3 Series yet.
   

The all-new 7 Series Breaks Cover

Woodcliff Lake, NJ-July 5, 2008, 6PM   (EDT)... New milestones of automotive progress are set from time to   time: Now, as the new BMW 7 Series approaches its market launch, it is that time   again. As the world's most successful purveyor of premium motor vehicles, BMW   now presents the 5th generation of its flagship sedan, demonstrating   once again how all-encompassing luxury can be combined and harmonized with the   pleasures of dynamic performance.
         
The new 7 Series will make its North   American premiere at the Los Angeles International Autoshow in November, 2008   and is expected to be in U.S. authorized BMW centers by spring 2009.

The New 7 Series Press Release (0.1 MB PDF)
             

     

The new 3 Series Sedan Breaks Cover

The epitome of sporty style, the new 3 Series Sedan remains,   as it has for years, one of the most widely sold premium vehicles in the world.   The latest model includes a redesigned interior, restyled exterior and new   safety and comfort technology.
         
The new 3 Series Sedan will be available   at BMW centers in fall 2008.
       
Until then, explore the International Press   Kit. Note: the European models includes slight variations from those that will   be available in the U.S. The U.S. press release is coming soon.

Read   the International Press Kit (0.5 MB   PDF)

       

 

     
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BMW OF NORTH AMERICA EXPANDS HEADQUARTERS.

BMW of North America, LLC. opened its new $100 million addition to its Woodcliff Lake, New Jersey US headquarters. The expansion is BMW Group's largest investment in the U.S. since the inception of its U.S. subsidiary in 1975, apart from the plant in Spartanburg, S.C.

The new buildings will be home to BMW Group's national Training Center, Eastern Sales Region and U.S. Engineering operations. The facilities will help the company to develop advanced technology and the highest level of professional training for a premium customer experience. 1,000 people will be working on the expanded BMW of North America Campus.

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BMW Named Best-of-the-Best in Total Quality Experience by Strategic Vision

Woodcliff Lake, NJ ? June 2, 2008... Reflecting the sentiments of automobile consumers, on May 28 BMW was named the top leader of Strategic Vision's Total Quality Index™ in the categories of Best Brand and Luxury Utility for its 2008 X5 Sports Activity Vehicle. The San Diego research firm based its Total Quality Experience™ rankings on the ratings received by new vehicle owners in 19 product segments.

The Strategic Vision Total Quality Index™ is the premier measure of new vehicle owner satisfaction, asking buyers to rate all aspects of the ownership experience, from buying and owning to performance and driving. It is a unique and complete measure of the total ownership experience that encompasses positive and negative product experience, reliability and dealership experience energized by the emotional response.

"BMW is honored to be named leader in the categories of Best Brand and Luxury Utility on Strategic Vision's Top Quality Index," said Tom Purves, President and CEO of BMWNA. "As the index rankings directly reflect the views and opinions of our target audience, these honors serve as a tribute to the hard work of everyone at BMW and are affirmation that we are continuing to be successful in providing the ultimate ownership experience for our customers."

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BMW’S 2008 X5 AND X3 SPORTS ACTIVITY VEHICLES WIN TOP AWARDS

X5 Wins 2008 Motorist Choice Award in Premium Luxury Crossover SUV Category; X3 Captures 2008 Vehicle Satisfaction Award in Luxury Crossover SUV Segment

Woodcliff Lake, NJ – August 15, 2008… In recognition of the outstanding economic and emotional rewards that the 2008 BMW X5 Sports Activity Vehicle (SAV) provides to its owners, AutoPacific and IntelliChoice announced that the X5 has received top honors as the winner of their 2008 Motorist Choice Award for the Premium Luxury Crossover SUV category. Additionally, AutoPacific also awarded the 2008 BMW X3 SAV with its Vehicle Satisfaction Award in the Luxury Crossover SUV segment.

The Motorist Choice Awards (MCA) were designed by AutoPacific and IntelliChoice to recognize the vehicles that delivered both the highest customer satisfaction and the lowest cost of ownership. The unique awards take AutoPacific’s owner satisfaction data from new car and truck buyers, and combine those data with IntelliChoice’s proprietary Cost of Ownership data to turn attention to the top vehicles in the market that reward their drivers with outstanding economic and emotional rewards over the time of ownership. AutoPacific’s Vehicle Satisfaction Awards (VSA) uses the AutoPacific data to accurately measure how satisfied car and light truck buyers are with their recently purchased vehicle, and recognizes the top scoring vehicles in each segment.
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News and Events

Dow Jones Names BMW the Greenest Automaker in the world!
Dow Jones Names BMW the Greenest Automaker According to Autoblog, for the fifth consecutive year, the ...
EPA Recognizes BMW Manufacturing Among Nation?s Leading Users of On-Site Green Power
BMW Ranks 7th out of 20 Green Power Partners Recently, the Environmental Protection Agency (EPA) ranked ...
POWER, EFFICIENCY MERGE IN BMW's DIESEL X5
Looking at the fuel-economy numbers of 19 miles per gallon city and 26 mpg highway, you'd say "Big whoop ...
EASYCARE NAMED MOTOR TREND BEST BUY
MOTOR TREND® names EasyCareTMas RECOMMENDED BEST BUYLOS ANGELES, CA (October 30, 2008) ? MOTOR TREND®(www.motortrend.com), ...
DIESEL BMWs NOW AVAILABLE!
2009 BMW 335d             2009 BMW X5 XDrive 35dSuperb Fuel Economy in all driving situationsGreat Power ...
FUTURE VEHICLES
Catch a glimpse of the latest Ultimate Driving Machines   scheduled to join the BMW family. Pre-order ...
BMW OF NORTH AMERICA EXPANDS HEADQUARTERS.
BMW of North America, LLC. opened its new $100 million addition to its Woodcliff Lake, New Jersey US ...
BMW Named Best-of-the-Best in Total Quality Experience by Strategic Vision
Woodcliff Lake, NJ ? June 2, 2008... Reflecting the sentiments of automobile consumers, on May 28 BMW ...
BMW’S 2008 X5 AND X3 SPORTS ACTIVITY VEHICLES WIN TOP AWARDS
X5 Wins 2008 Motorist Choice Award in Premium Luxury Crossover SUV Category; X3 Captures 2008 Vehicle ...